Thursday, April 19, 2012

Draft Presentation Outline

Wrigley

Proposal for a Social Media Campaign

By: Tara Alvey, Kate Clark & Jaron Dunford



Person #1: Executive Summary
                -team introduction
                -social media campaign proposal

Person#1: Problem
                -need for social media campaign

Person #2: Research & Supporting Data
                -impact of social media on business
                -online presence of competitors

Person #3: Solution
                -what the social media campaign includes

Person #3: Capabilities
                -team capabilities and how the campaign will be accomplished

Person #1: Conclusion
                -wrap-up of presentation
                -restating the need for a social media campaign

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